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Digital Marketing Specialist opening at The FormulaRX in Noida

  • Full Time
  • Noida

Website The Formularx

Candidate should be quite good in Google and Meta Ads.

Role: Digital Marketing Specialist
Industry Type: Beauty Brand
Salary – Rs. 40000 – 60000 per month
Job Type: Full Time
Education: Any Graduate
Experience: Minimum 2 Years
Location: Noida, NCR
Working Mode: Work From Office

Job Description:
As a Digital Marketing Specialist, you will create, execute, and manage paid acquisition campaigns. You will be
responsible for analyzing data to pull insights and inform decisions across all acquisition channels to boost
growth.

Roles and Responsibilities:

● Build and manage acquisition campaigns across various channels including social, SEM, and display to
drive revenue and increase ROl.
● Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics
tools.
● Effectively communicate complicated analyses by developing easy-to-use reporting or visualization
dashboards (demand funnel, marketing planning and budgeting, marketing ROl, operational efficiency,
campaign impact, awareness, events, and strategic KPIs).
● Understand new and relevant KPI metrics requirements for performance management and
optimization purposes.
● Work with creative and marketing teams to test strategies and innovation.
● Analyze and optimize campaign performance based on data-driven insights and strategy using
quantitative analysis.
● Deliver quantifiable improvements in ROl, and cost per conversion (CPA) across all channels.
Qualifications
● Expertise in Facebook ads, Google ads, Amazon ads, Flipkart ads, etc.
● Previous work experience in a quantitative marketing role managing strategy and execution on social,
search, or other performance-oriented channels.
•Expertise in analysing the data obtained from Website, Facebook insights, Google analytics
● Proven track record of building and scaling acquisition campaigns with a strong focus on ROl and CAC.
● Deep understanding of data or data modeling and able to objectively identify insights for sharing with
stakeholders.
● Exceptional analytical skills to identify opportunities within complex data and where these can be
operationalized.
● Outstanding presentation skills.
● Excellent written and verbal communication skills.
● Strong project management skills.
● Critical thinker and creative.
● Prior experience in beauty industry will be preferred
Education
• Bachelor’s degree in Marketing or relevant field

To apply for this job email your details to jobalerts@jobswithskills.in